Roger Wong Designer & Art Director

rowo.design@gmail.com


2007 May–

Columbia GSB Map

As an intern at Pentagram, one of my first tasks was to clean up the Columbia Business School map for its About section. I used the three business school buildings as icons, reducing unnecessary information. As a bonus, I also drew the upper Manhattan to show the general location of the university.

Client: Columbia Business School
Company: Pentagram
Creative Director: Lisa Strausfeld
Lead Designer: Takaaki Okada
Link: Columbia Business School


7/8

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Columbia GSB Map Before and after comparison
Columbia GSB Map After - campus map
Columbia GSB Map After - New York context map